Clairol Professional Soy4plex Liqui Color

SOY4PLEX leaves hair deeply conditioned, with up to 61% more reflective shine, multi-dimensional color and long-lasting results.Miss Clairol is reinvented. Introducing new Clairol Professional Liquicolor Permanent Hair Color. The same shade results and 100% gray coverage you expect from Miss Clairol, now with SOY4PLEX for up to 84% more deep conditioning than the leading professional cream.